Holiday Wine Cellar

Holiday Wine Cellar Opened in 1965, HWC will always be committed to the highest level of customer service while finding t Hardly anybody builds basements in California.
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When Fred Einer was breaking ground during the construction of Holiday Wine Cellar in the early 1960’s, Escondido locals must have been curious. After all, Fred dug a huge hole in the ground at the intersection of Mission Avenue and Escondido Boulevard, just off old Highway 395, what is now Centre City Parkway. But crafty Fred knew he was building something one-of-a-kind: the only below ground ret

ail wine cellar in North County. Today, curious locals and out-of-towners alike are drawn by the 85-foot tall neon sign out front, and marvel at the selection of handcrafted beer, collectible wines and rare spirits inside Holiday Wine Cellar in Escondido.

🥃 TODAY 12/21 from 12-3pm enjoy   while you shop and have the opportunity to customize your  bottle with beautiful calli...
12/21/2024

🥃 TODAY 12/21 from 12-3pm enjoy while you shop and have the opportunity to customize your bottle with beautiful calligraphy for the whisky lover in your life at

TODAY is the North County Makers Market - grab your gifts, hand crafted items, and baked goods down in the infamous  at ...
12/19/2024

TODAY is the North County Makers Market - grab your gifts, hand crafted items, and baked goods down in the infamous at from 4-7PM with for all (including accompanied minors). Shop small and support your local makers, artists, and artisans! Will you be coming to support small business?
Those 21+ are welcome to sips & shop at the 24-bottle wine bar, or grab your favorite brew from the beer cave to enjoy downstairs!
Thank you for supporting Our small business since 1965!

Some fantastic new wines have arrived to the cellar! Three excellent Cabernet Francs, and one Chenin Blanc coming from t...
12/19/2024

Some fantastic new wines have arrived to the cellar! Three excellent Cabernet Francs, and one Chenin Blanc coming from the producer, Clos Rougeard. They are located in France’s Loire Valley, an excellent region for both varietals.

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12/14/2024

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Back in stock!!
12/14/2024

Back in stock!!

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12/13/2024

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🥃   for Day 11 of   and the cocktail is the “Buchanan 12yr Blackberry” - whether you’re new to cocktails or an aficionad...
12/12/2024

🥃 for Day 11 of and the cocktail is the “Buchanan 12yr Blackberry” - whether you’re new to cocktails or an aficionado, this is one you’ll certainly enjoy this holiday season (or any season)! Find all of your libation ingredients at www.HolidayWineCellar.com OR shop in our Escondido Landmark store located at 302 W. Mission Ave., Escondido, CA, where we have been proudly serving our patrons since 1965!
🥃  Glassware: Rocks Glass 🥃
INGREDIENTS:
        1. 1.5oz Buchanan’s 12-Year-Old DeLuxe Blended Scotch Whisky
        2. 0.5oz Chambord
        3. 0.75oz Lemon Juice
        4. 0.75oz Honey Syrup (2 parts honey, 1 part water)
           5. Four-Five Blackberries, muddled
INSTRUCTIONS:
        1. Lightly muddle 4-5 blackberries in a cocktail shaker
        2. Add remaining ingredients and shake over ice
        3. Double strain so seeds of the blackberries don’t leak through
        4. Pour over crushed ice in a rocks glass.

🚨 !🚨  2024 BA Old Jetty Barleywine 13.1 %ABV
12/10/2024

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2024 BA Old Jetty Barleywine 13.1 %ABV

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12/06/2024

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🚨 !🚨 We got another drop just in time for the Holidays!! Stock up, will go fast again. 🍻👍
12/04/2024

🚨 !🚨 We got another drop just in time for the Holidays!! Stock up, will go fast again. 🍻👍

Need a fun gift idea? Stop by the shop and pick up a select bottle and have it engraved with a special message. Select b...
11/27/2024

Need a fun gift idea? Stop by the shop and pick up a select bottle and have it engraved with a special message. Select bottle will be 15% off! They will be here now till closing as well as this Saturday, 11/30 from 12-3pm

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11/26/2024

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11/22/2024

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🚨 !🚨  🔥🤙
11/22/2024

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🚨 !🚨 More on the way!
11/22/2024

🚨 !🚨 More on the way!

Tomorrow will be the last Friday Night Flight of the year! We have a small dedicated line up for everyone to try, plus a...
11/21/2024

Tomorrow will be the last Friday Night Flight of the year! We have a small dedicated line up for everyone to try, plus a variety of singles that we are trying to go through. Tickets are still $5 and it will be from 5:30-7:30. If you’d like, bring in some food to enjoy with your tastings.

Happy Beaujolais Day! Bring your tie and snag yourself a bottle before we sell out!
11/21/2024

Happy Beaujolais Day! Bring your tie and snag yourself a bottle before we sell out!

Stone’s Arrogant Bastard Whiskey is back in stock at a new lower price! Come in quick to get that perfect gift for that ...
11/20/2024

Stone’s Arrogant Bastard Whiskey is back in stock at a new lower price! Come in quick to get that perfect gift for that Stone fan in your family.

Address

302 W Mission Avenue
Escondido, CA
92025

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 7pm
Saturday 9am - 7pm
Sunday 10am - 3pm

Telephone

(760) 745-1200

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Holiday Wine Cellar’s Story Escondido Landmark Destination

When Fred Einer was breaking ground during the construction of Holiday Wine Cellar in the early 1960’s, Escondido locals must have been curious. After all, Fred dug a huge hole in the ground at the intersection of Mission Avenue and Escondido Boulevard, just off old Highway 395, what is now Centre City Parkway. Hardly anybody builds basements in California, but crafty Fred knew he was building something one-of-a-kind: the only below ground retail wine cellar in North County San Diego.

If you were to walk into Holiday Wine Cellar on opening day of 1965, you would see a lot more than just liquor on the shelf. Not only would you find canned goods on the shelves and engraved wooden price tags, the smell of rotisserie chicken would fill the air to greet hungry customers.

Today, over 50 years later, Holiday Wine Cellar is still proudly a family owned and operated business. There have been a few minor adjustments to the store since opening day, such as a self serve wine bar in the authentic wine cellar, removal of the chicken and the addition of the dedicated beer cave. The commitment to high quality customer service has remained untouched by the hands of time, thanks to the help of highly knowledgeable and passionate employees. In 2009, HWC took it one step further and launched the online storefront www.HolidayWineCellar.com. Customers may now receive the same white-glove service whether they are visiting Holiday Wine Cellar’s brick-and-mortar, in Escondido, CA, or from the comfort of their computer.