GUBI GUBI Online store for Japanese natural wines. Based in Amsterdam, Netherlands

JAPANESE WINE DAY — GUBI GUBI 3rd AnniversarySunday, July 6 | Sessions at 12:00 & 16:00 | €15 entry (includes welcome dr...
02/07/2025

JAPANESE WINE DAY — GUBI GUBI 3rd Anniversary

Sunday, July 6 | Sessions at 12:00 & 16:00
| €15 entry (includes welcome drink & GUBI GUBI glass)

Celebrate three years of GUBI GUBI with the most immersive Japanese wine experience yet.

We’re pleased to welcome our guest Yuji Tsutsumida who is behind the handcrafted speaker brand

His speakers — known for their organic sound — have been featured in bars and restaurants across Amsterdam, Berlin, and Tokyo, and are admired by audiophiles and artists alike.

As our special guest, Yuji will be bringing two speakers to the venue, both of which will be used throughout the event to create a rich and immersive soundscape:
* Orbiter – a top and bottom reflective speaker which spreads sound outwards in every direction
* A new prototype speaker that he is working hard on.

This will be a rare chance to see and hear his work up close — and to speak directly with Yuji about the ideas, materials, and values that shape each piece.

Event Highlights
* 20+ Japanese wines by the glass
* Sushi by
* Japanese-style small bites by
* GUBI GUBI original tasting glass to keep
* Wine giveaway & takeaway wine shop
* KIKUNO speaker showcase with guest artisan Yuji Tsutsumida

Fewer than half the tickets remain
We’re over 50% sold out — book now to secure your spot!
Tickets and reservation link in bio.

JAPANESE WINE DAY – GUBI GUBI 3rd AnniversarySunday, July 6 | Sessions at 12:00 & 16:00
 | €15 entry (includes welcome d...
01/07/2025

JAPANESE WINE DAY – GUBI GUBI 3rd Anniversary

Sunday, July 6 | Sessions at 12:00 & 16:00
 | €15 entry (includes welcome drink & GUBI GUBI glass)

We’ve got a surprise at the event! To celebrate GUBI GUBI’s 3rd anniversary, we’re hosting a special Japanese Wine Giveaway.

Be sure to be at the venue for the raffle draws at:
🕧 13:30 (for the 12:00 session)
🕠 17:30 (for the 16:00 session)

Whether you’re a wine lover or just feeling lucky, don’t miss your chance to win a bottle of handpicked Japanese wine to take home.

Highlights of the day include:
• 20+ Japanese wines by the glass
• Sushi by & bites by 
• GUBI GUBI original tasting glass to keep
• Wine shop for takeaways

🎟️ Tickets are over 50% sold — grab yours now via the link in bio!

JAPANESE WINE DAY – GUBI GUBI 3rd Anniversary
Sunday, July 6 | Sessions at 12:00 & 16:00
 | €15 entry (includes welcome ...
30/06/2025

JAPANESE WINE DAY – GUBI GUBI 3rd Anniversary

Sunday, July 6 | Sessions at 12:00 & 16:00
 | €15 entry (includes welcome drink & GUBI GUBI glass)

Raise a glass to 3 years of GUBI GUBI with our most exciting celebration yet — an unforgettable day of 20+ premium Japanese wines by the glass, fresh sushi, and creative Japanese-inspired bites.

🎟️ Tickets are flying — over 50% already sold, and only a few days left! We’re welcoming up to 160+ guests total, and spots are disappearing fast as we head into the final stretch.

Planning to join? Reserve now to avoid missing out. Bring your friends and come taste something extraordinary together!

Guests are joining us from across Europe — including chefs, sommeliers, and wine professionals — making this an even more vibrant, international gathering.

Highlights
* 20+ curated Japanese wines by the glass
* Fresh sushi by
* Japanese-inspired bites by
* Wine giveaway – win a bottle to take home
* Limited takeaway wine shop
* Your own GUBI GUBI tasting glass to keep

This is not just a wine tasting — it’s a celebration you’ll taste, share, and remember. Tickets & reservation link in bio!

JAPANESE WINE DAY – GUBI GUBI 3rd Anniversary
Sunday, July 6 | Sessions at 12:00 & 16:00
 | €15 entry (includes welcome ...
27/06/2025

JAPANESE WINE DAY – GUBI GUBI 3rd Anniversary

Sunday, July 6 | Sessions at 12:00 & 16:00
 | €15 entry (includes welcome drink & GUBI GUBI glass)

- Fresh off the press – the GUBI GUBI tasting glass has arrived!
We just received our brand-new, original tasting glasses, made especially for this event — and they look amazing.

Every €15 ticket includes one of these glasses (yours to take home!) plus a welcome drink to kick off the experience.

This is more than just a keepsake — it's your companion for exploring our biggest-ever lineup of over 20 Japanese wines by the glass.

- Less than half the tickets remain
With just over a week to go, we’ve already sold more than 50% of available tickets.
We expect a surge in the coming days — if you're planning to join, now’s the time to secure your spot before it’s gone.

- Highlights
・20+ premium Japanese wines by the glass
・Fresh sushi by 
・Original bites with a Japanese twist by 
・Wine giveaway – take home a bottle
・Takeaway wine shop with limited selections
・Your own GUBI GUBI tasting glass to keep

This is a celebration you’ll taste and remember. Tickets and reservation link in bio.

Let’s take a look back at the “Future Days Shop Festival” — our very first mini music fest co-hosted with our friends fr...
26/06/2025

Let’s take a look back at the “Future Days Shop Festival” — our very first mini music fest co-hosted with our friends from the music and food community.   .shop

From heartfelt tunes to delicious bites, it was a day filled with creativity, connection, and good vibes at .

Huge thanks to photographer for beautifully capturing the spirit of the event.

So, what’s next? Japanese Wine Day — our biggest event of the year and our 3rd anniversary celebration — is coming up on Sunday, July 6th!

Tickets are now available via the link in bio. We can’t wait to see you there!

       

JAPANESE WINE DAY – GUBI GUBI 3rd Anniversary EventSunday, July 6th – Two sessions: 12:00 & 16:00
l’espace Amsterdam | J...
25/06/2025

JAPANESE WINE DAY – GUBI GUBI 3rd Anniversary Event

Sunday, July 6th – Two sessions: 12:00 & 16:00
l’espace Amsterdam | Jacob Van Lennepkade 157h
€15 entry(includes a welcome drink & GUBI GUBI glass)

- Come for the wine and sushi. Stay for the space.
We’re thrilled to announce that this year’s 3rd anniversary celebration will be held at — a stunning venue that’s worth the visit in and of itself.

Located in the heart of Amsterdam, this former garage has been completely transformed into one of the city’s most inspiring pop-up spaces. The venue is curated and run by chef and entrepreneur Nina Olsson , whose innovative spirit and eye for detail have made it a cultural and culinary hotspot. For GUBI GUBI, this isn’t just an event space — it’s a home.

If you’ve never been, this is your chance to experience it firsthand.

- 2 Weeks to Go – Half the Tickets Already Gone
With just under two weeks left until the big day, nearly 50% of our tickets are already sold out. Last year’s event reached capacity well in advance — and this year, we’re expecting it to sell out even faster.

Don’t wait until the last minute — reserve your spot now via the link in our bio.

- What to Expect:
* Over 20 premium Japanese wines – our largest-ever by-the-glass selection
* Fresh sushi by – sold out mid-event at our 1st anniversary
* Unique bites with a Japanese twist by
* Takeaway wine shop – explore exclusive bottles to take home
* Fun giveaway – win bottles of premium Japanese wine
* GUBI GUBI original wine glass included with every ticket

Let’s raise a glass together in this incredible space and celebrate 3 years of Japanese wine culture in Amsterdam. Tickets and full details are available via the link in our bio.

Three Japanese wines. One legendary Parisian palace. The world of LVMH.We are honored to share that three of GUBI GUBI’s...
24/06/2025

Three Japanese wines. One legendary Parisian palace. The world of LVMH.

We are honored to share that three of GUBI GUBI’s Japanese wines have been selected to join the exclusive wine list at Cheval Blanc Paris—an ultra-luxury hotel operated by LVMH, the global leader in prestige and refinement.

Located along the Seine in the heart of Paris, Cheval Blanc Paris is a symbol of contemporary elegance and French art de vivre. It is ranked among the Top 10 Hotels in the World (La Liste 2025), #4 in The World’s 50 Best Hotels 2024, and has received the Michelin Guide’s highest 3 Keys distinction.

Our journey began with a serendipitous encounter with wine director , who was looking to expand the Japanese wine offering at Cheval Blanc. Following a tasting in Paris, three bottles were chosen—marking a proud moment for GUBI GUBI and Japanese winemaking alike.

These wines are now poured at Hakuba, the hotel’s Michelin-starred Japanese restaurant that blends omakase tradition with modern gastronomy, curated by sushi master Takuya Watanabe, with the support of chefs Arnaud Donckele and Maxime Frédéric.

Now served at Cheval Blanc Paris:
* Tetta Chardonnay 2023 – Fresh, radiant, poised.
* Ashicoco 2022 – Orchard, nuanced, harmonious.
* Cantata di Montagna 2021 – Lush, refined, textured.

From Japan to Paris, from craftsmanship to luxury. Proud to share Japanese wine on a world-class stage shaped by LVMH.

Photo by
Special thanks to

Let’s take a look back at the “Future Days Shop Festival” — our very first mini music fest co-hosted with our friends fr...
22/06/2025

Let’s take a look back at the “Future Days Shop Festival” — our very first mini music fest co-hosted with our friends from the music and food community. .shop

From heartfelt tunes to delicious bites, it was a day filled with creativity, connection, and good vibes at .

Huge thanks to photographers and .degoumois for beautifully capturing the spirit of the event.

So, what’s next? Japanese Wine Day — our biggest event of the year and our 3rd anniversary celebration — is coming up on Sunday, July 6th!

Tickets are now available via the link in bio. We can’t wait to see you there!

Fuku Ramen, Amsterdam’s leading ramen and Japanese dining destination, has just added two exciting new wines from our la...
20/06/2025

Fuku Ramen, Amsterdam’s leading ramen and Japanese dining destination, has just added two exciting new wines from our latest lineup to their wine list — and they’ve already found their new favorite from Japan.

Introducing “Bailey A HAKKOUTAI 2024” by Les Vins Vivants, a natural red wine made from the indigenous Muscat Bailey A grape in Nagano. This lightly structured red bursts with fresh acidity and juicy red fruit, crafted without sulfites, and perfect for the warmer season. It pairs beautifully with rich, bold Japanese flavors.

Also joining the lineup is the vibrant new vintage of (Petillant) Blanc 2024 by Domaine Nakajima, made from table grape Delaware. Aromatic, fresh, and juicy, it’s a stellar match for fried dishes or fatty fish.

Plus — just restocked! 🍾 The highly sought-after COHIME-SANS 2022 from Sakai Winery in Yamagata is back in very limited quantities.

Pair these outstanding wines with bold and soulful Japanese dishes. Reservations recommended — they won’t last long!

JAPANESE WINE DAY | GUBI GUBI 3rd Anniversary
- Sunday, July 6th – Two sessions: 12:00 & 16:00
- l’espace Amsterdam | Jacob Van Lennepkade 157h
- €15 entry (includes a welcome drink & GUBI GUBI glass)
- Over 20+ Japanese wines – our largest selection ever
- Fresh sushi by Sushi Ooi (sold out at our 1st anniversary!)
- Unique bites with a Japanese twist by Masako Noda
- Wine shop & exclusive bottles to take home
- Win Japanese wine in our on-site giveaway
- 🎟️ Tickets are available via the link in our bio

JAPANESE WINE DAY – GUBI GUBI 3rd Anniversary EventOn Sunday, July 6th, we’re beyond excited to introduce a very special...
19/06/2025

JAPANESE WINE DAY – GUBI GUBI 3rd Anniversary Event

On Sunday, July 6th, we’re beyond excited to introduce a very special guest: chef Masako Noda, straight from the kitchen of FONDA—a stylish café & bar located inside the Stedelijk Museum Amsterdam and a sister venue of Oficina.

Having honed her skills in Australia and Japan, is known for her soulful culinary creations and dynamic pop-up dining experiences. For this celebration, she’s crafting a unique menu inspired by Japanese wine—with every bite designed just for this day.

With two sessions (starting at 12:00 and 16:00), you’ll expect vibrant, beautifully plated dishes with a refined Japanese twist—elegant, creative, and made to pair with over 20 premium Japanese wines we’ll have by the glass.

And yes, back by popular demand: Sushi Ooi returns with his masterful sushi, including a few exclusive, limited-edition cuts.

Your €15 ticket includes a welcome drink and a GUBI GUBI original glass to take home. The event features a takeaway wine shop, a fun giveaway where attendees can win Japanese wines, and the unmistakable summer charm of Amsterdam.

After two consecutive years of sold-out tickets, we expect this year to fill up quickly — don’t miss your chance to be part of this celebration.

🎟️ Tickets & reservation details are available via the link in our bio. Let’s raise a glass to the 3rd anniversary together.

JAPANESE WINE DAY | GUBI GUBI 3rd Anniversary
- Sunday, July 6th – Two sessions: 12:00 & 16:00
- | Jacob Van Lennepkade 157h
- €15 entry (includes a welcome drink & GUBI GUBI glass)
- Win Japanese wine in our on-site giveaway

Guess what's back in stock? We've just received a restock of highly sought-after wines from Coco Farm & Winery. Don't mi...
18/06/2025

Guess what's back in stock? We've just received a restock of highly sought-after wines from Coco Farm & Winery. Don't miss your chance to grab these exceptional bottles:

* Concerto in R 2022: A harmonious blend that sings with vibrant fruit and elegant complexity.

* Ruby no Awa 2022: A delightful sparkling rosé made from the rare Japanese Shokoshi grape, perfect for celebrating any moment with its festive bubbles and bright red fruit notes.

* Zweigelt 2018 COCO TOARU series: Experience the depth and character of this unique red, boasting rich dark fruit flavors and a hint of spice.

* Koshu F.O.S. 2021: A crisp and aromatic white, showcasing the delicate elegance of the Koshu grape with refreshing citrus and mineral notes.

* Petit Manseng 2020: A captivating white wine, offering a beautiful balance of sweetness and acidity with notes of honey and exotic fruits.

* Here Comes The Sun 2020: A remarkable red wine with inviting aromas of black cherry, blackcurrant, and a hint of spice, featuring well-balanced tannins and a juicy finish.

And there's more! Get ready to immerse yourself in the world of Japanese wine at our upcoming JAPANESE WINE DAY on Sunday, July 6th.

This special event, also celebrating our 3rd anniversary, offers a rare opportunity to taste over 20 different Japanese wines by the glass. Plus, the talented Japanese chefs will be serving delicious sushi and bites.

Tickets are selling fast. Secure yours through the link in our bio. We can't wait to celebrate with you!

JAPANESE WINE DAY - GUBI GUBI 3rd Anniversary EventOn Sunday, July 6th, we’re thrilled to welcome back Sushi Ooi  for ou...
12/06/2025

JAPANESE WINE DAY - GUBI GUBI 3rd Anniversary Event

On Sunday, July 6th, we’re thrilled to welcome back Sushi Ooi for our 3rd anniversary celebration!

His exquisite sushi—so popular at our 1st anniversary that it sold out mid-event—returns with even more to offer this year. Expect a few exclusive, limited-edition cuts specially prepared for the occasion.

A true pioneer of omakase-style sushi in the Netherlands, Sushi Ooi is known for crafting experiences that some say even surpass what you’ll find in Japan. Don’t miss this rare chance to enjoy his craftsmanship, perfectly paired with premium Japanese wine.

With two sessions (starting at 12:00 and 16:00), you’ll explore our largest-ever selection of 20+ premium Japanese wines, all available by the glass — including newly imported, seasonal highlights.

Your €15 ticket includes a welcome drink and a GUBI GUBI original glass to take home. The event features a takeaway wine shop, a fun giveaway where attendees can win Japanese wines, and the unmistakable summer charm of Amsterdam.

After two consecutive years of sold-out tickets, we expect this year to fill up quickly — don’t miss your chance to be part of this celebration.

🎟️ Tickets & reservation details are available via the link in our bio. Let’s raise a glass to the 3rd anniversary together.

JAPANESE WINE DAY | GUBI GUBI 3rd Anniversary
- Sunday, July 6th – Two sessions: 12:00 & 16:00
- | Jacob Van Lennepkade 157h
- €15 entry (includes a welcome drink & GUBI GUBI glass)
- Over 20+ Japanese wines – our largest selection ever
- Fresh sushi by OOI SUSHI (sold out at our 1st anniversary!)
- Unique bites with a Japanese twist by
- Wine shop & exclusive bottles to take home
- Win Japanese wine in our on-site giveaway
- Tickets are available via the link in our bio

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Amsterdam Centrum

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