29/06/2024
HAPPY PRIDE (LONDON!) π
Have a wonderful weekend to all celebrating π³οΈβππ
Here's to celebrating but also fighting for progress for all our LGBTQ+ family β€οΈππππ
PROUD has our community in its heart and soul. Each time you choose PROUD, you make a direct donatio
(7)
HAPPY PRIDE (LONDON!) π
Have a wonderful weekend to all celebrating π³οΈβππ
Here's to celebrating but also fighting for progress for all our LGBTQ+ family β€οΈππππ
Asking for a friend πβ½
Want to enjoy our delicious q***r beer at your party whilst also donating with every single can to our LGBTQ+ charities? πΊπ
Well get your skates on! We can still deliver in time for Pride, just as long as you let us know asap. β
Order via our online shop or drop us an email! π
Why Q***r Beer?
Here are three reasons from us (and our πΆπ)
πππΊ
A very PROUD update from the two of us....
This weekend, we finally made it official, and no, not as business partners, but as life partners and husbands.
We couldn't feel luckier for the love of our friends and family.
Here's to love π₯π³οΈβππ
Mr & Mr
xXx
Time to serve the tea... PIPING hot β
We all love a freebie, we get it. But if you're a multinational company and you fancy a couple of free cans because "it's good exposure", you probably came to the wrong place.
Small, LGBTQ+ owned businesses need support, and that means putting your money where your mouth is. If you can afford an Olympian on your float along Regents St, you can afford to pay for your own round. All tea, no shade.
We love supporting LGBTQ+ groups and charities, and do so regularly in addition to the 3 LGBTQ+ charities every single can donates to.
But if you're a giant brand who has changed their logo for a week and you fancy a freebie, think again.
ππ
PRIDE 2024! πβ¨
We apologize for anyone straight at what must be a difficult time ππ
π’πLIMITED EDITION RAINBOW SLAP EDITIONππ’
Unlike *some* who launch a rainbow wristband or a gay sandwich for a month, we wear our rainbow with pride, not for effect.
Issues facing LGBTQ+ people in the UK don't just happen in June and we don't just need your support for a few weeks of the year. Bullying in schools, a lack of access to sexual and mental health services happen every single day - the challenges LGBTQ+ people don't have a "limited edition pride version".
So we will be wearing our rainbow year round, it's who we are and it's at the core of what makes us the original q***r beer for good.
πΊπ
We put activism at the heart of our brand, so every single can of PROUD makes a difference. β¨π³οΈβπ
Every time you choose PROUD, you send a direct donation of 20p to our charity partners. No "percentage of profits", no corporate jargon. It's simple yet powerful.
From anti-bullying workshops to services in the community, we chose our charity partners for the vital work they do every single day.
So here's to them, let's raise a glass to them πΊπ
It started off with a kiss, how did it end up like this?! π«¦π
We're beyond thrilled to announce this milestone - 90,000 q***r beers sold π
A massive shoutout to each and every one of you who has lifted us up, cheered us on, and enjoyed our brews and to our wonderful LGBTQ+ charity partners who receive 20p from every can and bottle we've sold π
Here's to celebrating love, diversity, and good times together! π
Cheers to many more cans and countless memories ahead! π₯π ***rBeer
We are bloody delighted to welcome our latest venue to stock our delicious q***r beer - π₯³ππππ
Surprisingly, we genuinely get asked this a lot. π
And we need to be honest about the answer: yes. π
Every single can makes you gay. You're not born with it, it's not something we've always been, we once drank a can with a rainbow on it and β¨POOFβ¨, there we were, in all our gaiety, revealed to the world.
So if you're worried our beer will make you gay, probably best to protect that fragile masculinity and stick with a stella.
***r
We've been quiet, and we're sorry π
Forgive us by winning some of our delicious beer? π₯ΉπΊ
Not just for you, but for a friend too.
Just comment below with their username, follow us, and we'll send you AND THEM a case of our delicious q***r beer.
Winner selected 17/03/2024
β¨π³οΈβπ
This Sunday, we're teaming up with the fabulous for a delicious Sunday lunch at ! π½οΈ
Support LGBTQ+ charities while watching hilarious drag cabaret as well as competitions, discounts and prizes!
Now as seen on BBC Good Food πππ³οΈβπ
Alongside some brilliant names creating delicious products for good, check them out on the π below π
Let's fill this town with q***r-led businesses π³οΈβπ
https://www.bbcgoodfood.com/article/q***r-food-drink-brands
We're delighted to be supporting Newcastle Ravens RFC πππ³οΈβπ
With pride season upon us, we are happy to announce new partnership with . Run by Ethan and Soren, PROUD creates delicious "q***r beer", whilst supporting LGBTQ+ communities and charities with every single can they sell. Follow their page for more information on their amazing work and why not treat yourself to a can or two!
There's a whole lot of power in our little cans, and here's exactly what every single one of them can do:
β¨ 20 cans could pay for materials for a day of workshops from Diversity Role Models
β¨ 50 cans could provide a school with anti-bullying posters
β¨ 60 cans helps the LGBT Foundation answer a call from an LGBTQ+ person with nowhere else to turn
β¨ 750 cans could provide training and development for one new speaker for Terrence Higgins Trust Positive Voices β a community project where people living with HIV share their stories to raise awareness and stop stigma
That's the power of our q***r beer for good
ππ³οΈβππΊ
Let's be honest, beer is beer (however delicious) πΊ
But the charities we built PROUD around are truly life changing, it's why every single sale directly benefits them
No "% of profit" bull****, just a simple but powerful message of support for charities like Diversity Role Models
Tis the season! π³οΈβππΊ
We love working with organizations who choose purpose over profit, stocking our fabulous q***r beer at events when they could be choosing *insert non-descript global beer brand here*
A huge thanks for all the support, it means a lot to us, our charities and the causes every single can benefits ππ
lgbtq
Loved supporting Birmingham Unicorns this weekend πππ³οΈβπ
From lugging beer around in a bag with ice trying to convince venues to stock us to a piece in Waitrose & Partners Weekend alongside the incredible Lily from The Q***r Brewing Project πππΊ
Thank you so much Waitrose for giving us the opportunity, means a lot!
π³οΈβπ
We are incredibly proud to have supported the brilliant over the last few years, raising almost Β£7,000 for their incredible work supporting those living with HIV and tackling stigma.
World AIDS Day is quickly creeping and marks 40 years since the first case of HIV/AIDS in the UK, and the death of Terry Higgins, whose loved ones founded Terrence Higgins Trust in his name.
Find out more about how you can get involved with their events and support their incredible work this https://www.tht.org.uk/take-action/world-aids-day
We hope drinking our beer does make you gay, because maybe then you'll start to understand just how important visibility, representation and the perspectives of those who "aren't like everyone else" truly are.
These are a selection of 100% genuine comments we've had since we started PROUD. And these are just the tip of the iceberg.
So, let us take this opportunity to tell you why we take the fact you're "p*ssed off" as a sign we're doing things right.
The two of us grew up conditioned to believe we were straight. Every story, every role model, every piece of clothing reinforced a message of "him and her", "boys and girls" "Mr and Mrs". We were so conditioned by this, we both assumed we were straight until we struggled with our own preconceptions and the expectations of those around us to realise that we had actually both been very, very gay from the day we were born.
And this is why our q***r beer matters.
Beer itself has just as many stereotypes wrapped up with it. "Lads" at the pub" and "men drink beer" are exactly the kind of assumptions we want to tackle and tear down, because it's not us who are "pushing" gay in your face, we're simply holding up a mirror and challenging stereotypes that we've all been made to accept our whole lives.
So if our beer makes you uncomfortable, so be it. Because championing diversity and representation, even if just one LGBTQ+ person feels seen because of it, makes it all worth while.
***r
***rbusiness
***rbeer
We need to be honest about something... We've had absolutely no idea what we're doing this whole time.
"How hard can it be?" was the basis for starting our q***r beer business, stating from the very start that our charities and community were at the very heart of everything we did.
We knew nothing about running a business, let alone a beer business, but with a passion and an excitement for what we could do if we just focused on our vision of a truly authentic q***r-owned business, we've now managed to sell almost 62,000 bottles of our fabulous LGBTQIPA.
Alongside sales and events, that's raised almost Β£20,000 for the charities we love, whose work literally changes lives for LGBTQ+ people.
So excuse us if you think we know what we're doing, we don't. We just have a little bottle of beer that tastes good and does good every single time you take a sip.
That's the power of our q***r beer for good.
***r
***rbusiness
***rbeer π
π³οΈβπππΊ CELEBRATION GIVEAWAY πΊ ππ³οΈβπ
To celebrate our milestone, we're spreading the love with some of our revolutionary q***r beer up for grabs!
All you need to do to enter is tag a friend below who you're looking forward to celebrating with and the winner and their friend will both receive a free case of our q***r beer for good.
May the odds be ever in your favour
xXx
Be the first to know and let us send you an email when PROUD Beer posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.
Send a message to PROUD Beer:
π³οΈβπππΊ CELEBRATION GIVEAWAY πΊ ππ³οΈβπ To celebrate our milestone, we're spreading the love with some of our revolutionary queer beer up for grabs! All you need to do to enter is tag a friend below who you're looking forward to celebrating with and the winner and their friend will both receive a free case of our queer beer for good. May the odds be ever in your favour xXx
Want your business to be the top-listed Convenience Store?