04/18/2024
Just another wine club Wednesday! If you’re not in the club you need to be in the club. Sign up online! Fermentedatl.com/wineclub
Wine Shop and Tasting Room in Alpharetta, GA. Featuring natural wines from around the world. Also perfect for private events and gatherings.
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Join us for wine tastings, educational classes, and exclusive wine events.
Just another wine club Wednesday! If you’re not in the club you need to be in the club. Sign up online! Fermentedatl.com/wineclub
Flight Club Takeover is making a come back in ONE WEEK! 🙌
We are so glad for everyone showing up and showing out at our recent Flight Club Takeover wine tastings, so we are bringing in another one of our favorite wine importers next Tuesday, 4/16:
Not only are these tickets only $25 bucks for generous helpings of wine and charcuterie, but you get to meet and greet with a business insider and learn more about how the wines they carefully source are produced.
Advance tickets and walk-ins are both welcome!
Link in bio to reserve your spot now
We can't wait for this week to start 🙌
There are two ways to experience our wine coming up: one with delicious pizza and the other with cool California vibes.
What some people don't know is that outside of these events, you can enjoy a glass or tasting flight any time Flight Club is open.
Just tap the link in bio to see our menu and events:
Looking forward to seeing everyone when we open back up Tuesday!
Our love language is wine and pizza 🍷🍕
Minnie Olivia Pizzeria's hand made, wood-fired pizzas are mouthwateringly awesome.
Trust us when we say that when it's paired with our wine, your tastebuds will pretty much explode.
We have carefully curated a selection four different wines to complement an evening of fun, friends, and pizza.
Join us this Tuesday to learn about wine while you enjoy some slices.
Link in bio for tickets!
One of our most popular tastings is BACK and better than ever! 🍷
We're dreaming of some Golden State sunshine, which is why we're curating the perfect event for fans of California wines.
Taste 5 different styles made in the best AVAs the state has to offer while learning what makes Cali such an ideal place for viticulture.
Plus, you can make friends with fellow winos!
Drop to our Flight Club Tasting room this Saturday 4/13 at 5 or 7 PM.
Better yet, hop on to our events site through the link in bio to book seats in advance, because this tasting sells quickly!
Ya'll are going to want to meet Axel today if you haven't already!
He is one of our new wine tasting specialists, and he loves chatting about grapes and regions.
Here at Fermented, we love helping people learn about wine...and Axel is no exception!
See for yourself today in our Flight Club 🙂
Tonight we are biodynamic, baby! 🪩
Groovy wines made the way nature intended.
And if you missed last weekend's Skin Contact wine tasting, then you're in luck! We've got an orange Sauvignon Blanc blend from on tonight's tasting that's outta sight.
Pop in at 5 or 7 to try 5 different organic wines made from biodyanamically farmed grapes: no harsh chemicals involved in the making of these.
You can also buy your seats in advance with the link in bio to our events page.
Ciao ragazzi! We have a new tasting flight that just dropped today 🇮🇹
If you're into Italian red wine, you will just die for this one.
We've got four different regions, grapes, and styles for you to try from these awesome producers:
(Cardedu)
Come on out to our Flight Club tasting room or patio tomorrow and try these handsome & feisty Italian Stallions.
Happy Friday, Fermented Fam! 😃
If you are in need of a fun Friday or Saturday activity, we suggest WINE.
It has been a long week, right? Settle down with our new flights, wine of the week, Saturday tasting, or just generally fun spring sippers!
We can’t wait to see everyone 🥰
Check out the link in bio for menus, tickets, and more!
What is even more organic than organic? 🌎
Add a dash of mystical cosmic energy and a sprinkle of herbal fertilizers, and you've got yourself a BIODYNAMIC wine.
Curious in learning more? Join our tasting THIS SATURDAY and try five totally rad wines made with all-natural biodynamic methods.
Link in bio to reserve ahead.
See ya'll there!
When you weather the storm and now you want to drink the blue sky 🌤
On a day like today, this wine is perfect to sip outdoors. Let us tell you more about how insanely cool it is...
Bleu Ciel, meaning "blue sky," is a truly unique white blend from a little village in the Southern Rhône region of France.
We had the privilege of meeting its vigneron, Julien Mary, at our takeover tasting last month. He trained for years in an esteemed geologist's vineyard before acquiring his own: . Listening to his story, you can't help but feel inspired to find the blue sky too.
His method of farming is certified organic with a dash of biodynamic practices such as cover cropping and sheep grazing. His background naturally gives him deep knowledge of the soil, which in this case is a coveted clay-limestone.
To make the wine, whole bunches of Grenache Blanc and Bourboulenc were directly pressed and transferred to fiber tanks and stainless steel tanks respectively.
Fermentation began spontaneously using only naturally occurring yeasts. Mid-fermentation the Grenache Blanc was transferred to old oak barrels, where it was aged for 5 months. Then came blending and bottling without fining or filtration.
Ya'll MUST come and try some of this blue sky in a bottle, plop on our patio, and relax.
Domaine de la Goguette 'Bleu Ciel' Blanc 2022
In case you were wondering…🤔
…Keep reading for some awesome facts about biodynamic wine…
✅ builds on ancient traditions
✅ improves soil health
✅ uses natural herbal treatments
✅ grows according to moon phases
✅ creates sustainable vineyards
This is just a tiny peek into the world of biodynamic wine! There are so many deliciously high quality wines you can try to learn more.
AND we have a tasting with all biodynamic wines this Saturday. Dive into the organic- and sometimes mystical- growing methods of different grapes, styles, and producers with us.
Today in store you can also try a sample of our biodynamic Wine of the Week: it is the absolute coolest.
You can also ask us about other biodynamic options we carry, because there are A LOT!
Is there a better way to celebrate Earth Month? We don’t think so.
Link in bio to reserve your spot 🎟️
We haven’t done one of these in a while…but don’t worry, this Staff Pick is a great one.
Say hi to Denise, our awesome new tasting room specialist! She is loving the Calx Primitivo lately.
This wine is a collaboration between importer Fuso and small production, organic farmers in Puglia, Italy.
If you’re familiar with Primitivo (aka the Italian Zinfandel), then you might be surprised by this light and easy version. It’s perfect served with a slight chill.
Come on in and grab a bottle- and meet Denise!
Here is a sneak peak for everyone... 👀
We are teaming up with our neighbor to bring you the ultimate Wine and Pizza Experience!
Get ready to see how well our naturally made wines taste with Minnie Olivia's handmade, wood-fired pizza: we think that they are a match made in heaven.
Mark your calendars for Tuesday, April 9th at 6:30. Tickets through link in bio.
We are starting the week fresh with a young & vibrant red perfect for spring sipping!
One of the world’s most influential female winemakers, Elisabetta Foradori joined her mother in running the family winery in the 1980s and never looked back.
Located in the northern Italian region of Trentino at the foot of the Dolomites, Foradori’s leadership helped revive an almost extinct grape variety native to the region: Teroldego.
This week’s wine is the most light and youthful red of the portfolio: Lezèr by
It is a Teroldego dominant blend, with previous vintages including Schiava and Lagrein, giving it Syrah-like qualities. This expression is meant to be easy drinking due to its shorter maceration on the grape skins and brief aging period- its name means “light” in local dialect.
Lezèr is also meant to be experimental, as it was originally born from hail-damaged vines. Each year aging takes place in a different combination of old oak, cement, steel, and amphora vessels.
Not only that, but it is a perfect wine to celebrate Earth Month and to gear up for our Saturday Biodynamic Wine Tasting! Foradori believes vineyards should be grown in harmony with nature rather than against it. Therefore Lezèr is low-intervention, organic, and spontaneously fermented with few additions.
Remember: Free tastes to the first 20 people in the door today, and 10% off this bottle all week (15% for wine club members).
The days are getting longer and the weather is getting warmer, so we thought we'd change up our hours a little! ☀
To spend more time with our families and prepare awesome wine experiences, we have decided to close on Sundays.
BUT we heard you, so we will now also be open until 9 PM on Fridays and Saturdays!
Not only that, but we have reworked our Saturday Tastings to better suit your needs: there will now be two tasting time slots at 5 & 7 PM that will last about 1 hour each. Just pick the one that works best for you.
We can't wait to spend these sunny seasons with everyone.
Cheers!
- The Fermented Family
Biodynamic wine is just about the coolest thing ever 🌎
So what is it exactly?
It is wine made using holistic, ecological, and ethical farming practices.
But there is so much more to it!
To learn more and taste some fantastic wines made in this method, come to our Biodynamic Wines tasting this Saturday, April 6th.
We will have two tasting times available: 5:00PM and 7:00PM.
Reserve your seats on our events page using the link in bio. Walk-ins welcome per availability.
We hope everyone has a restful and sunny day today! See you when we open back up on Tuesday. 🥕
Grown-Up Easter Basket Ideas Here ⬇️
Why should kids have all the fun tomorrow? Just make yourself an Easter basket.
Stop by today from 12-8 for the perfect sized treats:
🥕 Wine cans
🥕 Wine candles
🥕 Tasting flights
🥕 Artisan chocolates
We're taking a break Sunday to celebrate Easter, but we'll be right back on Tuesday!
Come on in today if you need wine for Easter, Spring Break, or just some Saturday night fun.
Grape skin, that is 😜
You may have heard of them as "orange" wine, but we promise there is nothing but grapes in these beautiful bottles.
The lineup does NOT disappoint, either:
☀ A SUPER rare pet-nat from Emilia-Romagna's
☀ A Falanghina that launched a thousand ships from
☀ A zero-zero Sonoma but with 10/10 flavor from
☀ A zesty & unfiltered French rebel made by
☀ A bodaciously biodynamic Chard courtesy of
You know you want to...
Link in bio to reserve seats now!
Save the date for these upcoming events! 📆
March will get a zesty finish with our Skin Contact Whites wine tasting, and then we'll start April with Biodynamic Wines.
☀️Skin contact white wine has a beautiful orange color and is made by leaving white grape skins on longer in the fermentation process than regular white wine. Try 5 mouthwatering examples this weekend!
🌎 Biodynamic wine is made using not only organic and sustainable farming, but a holistic approach that includes promoting soil health, biodiversity, and the lunar calendar. Get hippie with 5 of these wines for our first Saturday tasting of April.
🍕 And did you see that our neighbors at Minnie Olivia are providing the pizza for our Wine & Pizza Experience?! Two awesome small Alpharetta businesses coming together for one great evening- what more could you need?
😎 Transport yourself to California wine country with our California Dreaming tasting: 5 wines from some of the best regions of Golden State. This is always one of our most popular events!
💪 Get ready for a Flight Club Takeover with importer B&L Brands. This is a series of tastings in which you can meet wine industry professionals and learn about their wide selection of wines personally.
Stay tuned for more updates & make sure to follow us for more content on amazing wine experiences!
Our Flight Club tasting room will be closed at 5:00pm today for a private event, but ya'll are still welcome to come to the store for bottles!
If you're interested in booking our space for your own private event, send inquiries to [email protected].
We're showing some skin this weekend 😜
And by that we mean GRAPE SKIN!
🧡 We are aware that the technical term 'skin-contact white wine' can be a confusing concept for most. Calling it 'orange' only describes the color, because we aren't talking a brunch mimosa here.
🧡 That's right, skin-contact or orange wine is made solely from grapes! When white wine grapes are left to soak or ferment with their skins, the result can be a beautiful coppery, tangerine, or amber hue.
🧡 Not only that, but you get all the refreshing traits of a white wine often with a little tannin and more nuanced flavor.
If you want to learn more and try FIVE of these captivating wines, come to our Skin Contact Whites tasting this weekend!
Link in bio for tickets.
We're ready for take off ✈️
Winedown Wednesday is upon us! Come enjoy happy hour today from 12-4pm in our Flight Club tasting room or on the patio.
Grab your laptop or some friends, and come chill with us today.
And follow the link in bio to check out all the delicious flights available.
If you're new here, let us break it down for you...👇
We are Fermented: a locally owned wine boutique that specializes in small production, naturally made wine.
Our company was founded out of a desire to share wines that are family owned and ethically farmed and crafted.
We taste through thousands of wines to find the best bottles with the best stories in order to provide a curated, approachable, and comprehensive experience.
Skip that grocery aisle and come see us for your next bottle!
Our wines of the week are perfect for Easter pairings... 🐇
..or just life in general.
These wines complement a variety of different dishes for your family's Easter festivities, and they are on SALE!
The Easter Six-Pack is 10% off this week only (15% off for wine club members).
Not only that, but each of these wines is from a small producer that uses more natural, low-intervention methods in both the vineyard and cellar.
We're always happy to suggest food and wine pairings for any meal or event you're having, so come on in and see us.
Shop small. Shop local. Shop natural.
It's National Women in Wine Day! Shoutout to all the women here at Fermented and everywhere else: you're doing awesome 🥂
Let's chat a little more...
🌸 was founded in 2021 as a social initiative founded by Renae Perry and Yolanda Papapietro, co-owners founders of Papapietro Perry Winery in California.
🌸Why is it important? Women still make up a minority of the wine industry despite great strides made by female winery owners, vintners, and other professionals.
🌸For example, a 2020 university study found that among the 4,000+ wineries in the state of California, 14% of lead winemakers and 38% of owners or co-owners were women. This is despite the fact that 49% of premium wine drinkers in the U.S. are women (IWSR) and 57% of overall wine buyers are women (USA Today).
🌸About 10% of winemakers in Italy were women while 55% of wine consumers were women, as indicated in a recent survey by the UIV-Vinitaly Observatory.
🌸Only 17% of women work in wine in Australia, according to the Australian Bureau of Statistics, compared to about equal numbers of men and women graduating with oenology degrees.
🌸A study conducted under renowned wine writer Jancis Robinson found that although 8% of wine importers were women, they made up about 44% of students in wine certifying institutes around the world.
🌸This shows women are not lacking wine knowledge and expertise, but many may be lacking equitable access to its production.
🌸Help us support some of our favorite female producers by stopping in and asking us about their wine, and in doing so, amplify their voices even if just a little.
And of course, big thank you to Denise, Rebekah, Caitlin, & Mary for all that you do!
Cheers, ladies 🍾
If you LOVE wine and live in the Atlanta area, then SAVE these dates! 📆
We cannot even contain our excitement about the April experiences we have lined up for ya'll.
Be sure to follow us for updates on tickets and sneak peeks for these events.
How do you make Mondays better? 🤯
Plan all the fun wine things you're going to do this week!
First on the agenda is Fermented University Varietal Series on Sangiovese...a super cool grape you're going to learn so much about.
If you celebrate Easter with a special meal, then come ask for our recommended wine pairings.
This Saturday you can have FIVE orange wines that taste nothing like oranges...because they are made with white grapes!
Follow the link in bio to grab tickets before they're gone.
50 Canton Street, Ste 106
Alpharetta, GA
30009
Tuesday | 12pm - 8pm |
Wednesday | 12pm - 8pm |
Thursday | 12pm - 8pm |
Friday | 12pm - 8pm |
Saturday | 12pm - 8pm |
Sunday | 1pm - 6pm |
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No, it isn't a solar eclipse party...🌥 But it will be even more fun! First, what is a wine experience? It's a series of events we offer that involves... ✨ Natural and organic wine ✨ Enthusiastic wine experts ✨ Delicious food If you want in, just join our Wine and Pizza Experience tomorrow! For just $50, you'll get four glasses of wine and local, hand-made pizza. Way better than the pizza parties you went to as a kid, right? Be sure to stay tuned for more Wine Experiences coming soon! In the past, some of our most popular events have included chocolate pairing, cheese pairing, charcuterie making, flower arranging, and more! Link in bio for tomorrow's experience: book in advance for this one, ya'll! #wineandpizza #pizzalover #wine #winelover #winetime #winestagram #naturalwine #vino #instawine #awesomealpharetta #downtownalpharetta #alpharettaga #alpharettafoodie #georgia #atlanta #nattywine #atlwine #atlantafoodie #atlantawine #flightclub #winetastings
Our love language is wine and pizza 🍷🍕 Minnie Olivia Pizzeria's hand made, wood-fired pizzas are mouthwateringly awesome. @minnieoliviaalpharetta Trust us when we say that when it's paired with our wine, your tastebuds will pretty much explode. We have carefully curated a selection four different wines to complement an evening of fun, friends, and pizza. Join us this Tuesday to learn about wine while you enjoy some slices. Link in bio for tickets! @fermentedwineboutique #wineandpizza #pizzalover #pizzanight #thingstodoinatlanta #wineevents #wine #winelover #winetime #winestagram #naturalwine #vino #winelovers #instawine #awesomealpharetta #downtownalpharetta #fermentedwineboutique #alpharettaga #alpharettafoodie #georgia #atlanta #nattywine #atlwine #atlantawinebar #atlantawine #flightclub #winetastings
One of our most popular tastings is BACK and better than ever! 🍷 We're dreaming of some Golden State sunshine, which is why we're curating the perfect event for fans of California wines. Taste 5 different styles made in the best AVAs the state has to offer while learning what makes Cali such an ideal place for viticulture. Plus, you can make friends with fellow winos! Drop to our Flight Club Tasting room this Saturday 4/13 at 5 or 7 PM. Better yet, hop on to our events site through the link in bio to book seats in advance, because this tasting sells quickly! #winetasting #wine #winelover #winetime #winestagram #naturalwine #vino #winelovers #instawine #awesomealpharetta #downtownalpharetta #fermented #fermentedwineboutique #alpharettaga #alpharettafoodie #georgia #atlanta #nattywine #atlwine #atlantawinebar #atlantawine #flightclub #CaliforniaWines
Tonight we are biodynamic, baby! 🪩 Groovy wines made the way nature intended. And if you missed last weekend's Skin Contact wine tasting, then you're in luck! We've got an orange Sauvignon Blanc blend from @bodegas_parra_jimenez on tonight's tasting that's outta sight. Pop in at 5 or 7 to try 5 different organic wines made from biodyanamically farmed grapes: no harsh chemicals involved in the making of these. You can also buy your seats in advance with the link in bio to our events page. #naturalwine #biodynamicwine #organicwine #saturdaynight #winetasting #orangewine #spanishwine #alpharetta
Think of the pizza-bilities! We are gearing up for our Wine and Pizza Experience next week on Tuesday April 9th by dreaming about the perfect wines to enjoy with pizza made by @minnieoliviaalpharetta. Come see what we mean! Grab your tickets in the link in bio on our events page. #wineandpizza #pizzalover #pizza #naturalwine #organicwine #awesomeaplharetta #alpharettageorgia #downtownalpharetta #winetasting #winebar #thingstodoinatlanta #atlantawine
Here is a sneak peak for everyone... 👀 We are teaming up with our neighbor @minnieoliviaalpharetta to bring you the ultimate Wine and Pizza Experience! Get ready to see how well our naturally made wines taste with Minnie Olivia's handmade, wood-fired pizza: we think that they are a match made in heaven. Mark your calendars for Tuesday, April 9th at 6:30. Tickets through link in bio. #wineandpizza #winepairing #foodandwine #naturalwine #smallproducers #downtownalpharetta #awesomealpharetta #alpharettaga #winetasting
The days are getting longer and the weather is getting warmer, so we thought we'd change up our hours a little! ☀ To spend more time with our families and prepare awesome wine experiences, we have decided to close on Sundays. BUT we heard you, so we will now also be open until 9 PM on Fridays and Saturdays! Not only that, but we have reworked our Saturday Tastings to better suit your needs: there will now be two tasting time slots at 5 & 7 PM that will last about 1 hour each. Just pick the one that works best for you. We can't wait to spend these sunny seasons with everyone. Cheers! - The Fermented Family
Biodynamic wine is just about the coolest thing ever 🌎 So what is it exactly? It is wine made using holistic, ecological, and ethical farming practices. But there is so much more to it! To learn more and taste some fantastic wines made in this method, come to our Biodynamic Wines tasting this Saturday, April 6th. We will have two tasting times available: 5:00PM and 7:00PM. Reserve your seats on our events page using the link in bio. Walk-ins welcome per availability. #biodynamicwine #biodynamic #organicwine #winetasting #smallproducer
Grape skin, that is 😜 You may have heard of them as "orange" wine, but we promise there is nothing but grapes in these beautiful bottles. The lineup does NOT disappoint, either: ☀ A SUPER rare pet-nat from Emilia-Romagna's @mircomariotti ☀ A Falanghina that launched a thousand ships from @odyssey_vini ☀ A zero-zero Sonoma but with 10/10 flavor from @breakingbreadwinery ☀ A zesty & unfiltered French rebel made by @pierrehenrigadais ☀ A bodaciously biodynamic Chard courtesy of @weingut_gustavshof You know you want to... Link in bio to reserve seats now! #orangewine #skincontactwine #whitewine #italianwine #petnat #frenchwine #germanwine #sonomawine #winetasting #winestagram #naturalwine #instawine #awesomealpharetta #downtownalpharetta #fermentedwineboutique #alpharettaga #alpharettafoodie #atlanta #nattywine #atlantawinebar #atlantawine #flightclub
Instead of toys and candy, just add wine to your Easter basket of choice. 🪺 This weekend is a great time to share and gift wine, whether you're celebrating the holiday or going on spring break. So spike those brunch mimosas, pair with old family recipes, or sip as you watch your kids hunt eggs. We aren't here to judge. Take your pick from over 600 different wines in our store, and make the Bunny proud. #easterwine #easterbasket #springwine #happyeaster #winetasting #wine #winetime #winestagram #naturalwine #winelovers #instawine #awesomealpharetta #downtownalpharetta #fermentedwineboutique #alpharettaga #alpharettafoodie #atlanta #nattywine #atlwine #atlantawinebar #atlantawine #flightclub
Read below for our recs for beach & sunset sips☀️ 🥂 Fizzy can wine 🥂 Orange pet-nat 🥂 Chillable red 🥂 Light rosé Come load up before your trip with us! We give great vacation wine recs 😎 #springbreak #vacationmode #winetasting #wine #winelover #winetime #winestagram #naturalwine #vino #awesomealpharetta #downtownalpharetta #fermentedwineboutique #alpharettaga #alpharettafoodie #atlanta #nattywine #atlwine #atlantawinebar #atlantawine #flightclub
We're ready for take off ✈️ Winedown Wednesday is upon us! Come enjoy happy hour today from 12-4pm in our Flight Club tasting room or on the patio. Grab your laptop or some friends, and come chill with us today. And follow the link in bio to check out all the delicious flights available. #winetasting #winewednesday #winelover #winetime #winestagram #naturalwine #vino #winelovers #instawine #awesomealpharetta #downtownalpharetta #fermentedwineboutique #alpharettaga #alpharettafoodie #atlanta #nattywine #atlwine #atlantawine #flightclub #wineflights #happyhour #winedownwednesday
Getting ready for FU tonight has us brushing up on our wine facts 📚 Luckily there are still seats available for this super fun class! Make friends, learn about Sangiovese, and taste 5 naturally made & small production wines in a range of styles. Follow the link in our bio to sign up. See you at 6:30! #sangiovese #winetasting #wine #winelover #winetime #winestagram #naturalwine #vino #winelovers #instawine #awesomealpharetta #downtownalpharetta #fermented #fermentedwineboutique #alpharettaga #alpharettafoodie #georgia #atlanta #nattywine #atlwine #atlantawinebar #atlantawine #flightclub #wineclass
Sangioves-YAY! Fermented University is almost here 🍇 F.U. Varietal Series is this TUESDAY March 26th at 6:30PM. Register online and get ready to study and sip the fascinating grape of Chianti and Brunello fame: Sangiovese. Ciao a presto! @avantpartirwine @montemelinovini @fonterenza @montesecondo @ivinidimaremma #sangiovese #italianwine #wineclass #redwine #winetasting
What happens when white wine gets some skin? 🤔 Long story short...it turns ORANGE! Sign up for our Skin Contact White wine tasting this Saturday March 30th (link in bio) to try 5 orange wines of different regions, grape varieties, and styles. And make sure you're following us to learn more about skin contact white wines...stay tuned! #orangewine #winetasting #wine #winelover #winetime #winestagram #naturalwine #vino #winelovers #instawine #awesomealpharetta #downtownalpharetta #fermented #fermentedwineboutique #alpharettaga #alpharettafoodie #georgia #atlanta #nattywine #atlwine #atlantawinebar #atlantawine #flightclub #winetastings
Hey, do you feel that? 🌤 It's a spring breeze in the air! We've officially entered outdoor sipping season, ya'll. Join us for a drink or two on our patio, and sip as you watch the clouds roll by in the sky. Flights, glasses, bottles, & charcuterie 'til 8:00 tonight. And good times to be had by all 😎 #sippingseason #roséweather #wineflights #winesbytheglass #springvibe #saturdate #naturalwine
Adam Danielson is truly a wine virtuoso. But this savant’s expertise derives more from his lifelong hands on study of wine than from a series of certification classes. Originally from Seattle, but raised in Florida, Danielson began his restaurant career at the age of fifteen, bussing tables at an Italian restaurant. Soon after, he became intrigued by the world of wine and began his pursuit of wine knowledge, a study that he continues to this day.
Having worked for many years in restaurant management, Danielson was given opportunities to manage the wine programs of many reputable dining establishments in Amelia Island, Santa Barbara and Austin, including Brett’s Waterway Café, Zooker’s Café and Parkside Projects. All the while, he continued to voraciously explore wine literature, cultivate his palate by tasting and learning as much as he could firsthand from winemakers and producers. In fact, during his time in Santa Barbara, he volunteered often during the harvest in local vineyards and learned the process of winemaking in wine-production facilities, started a wine blog and even made his own impressive barrel of wine with Paso Robles Cabernet grapes.
Danielson brought his passion for wine — as well as his respect for small producers and the thoughtful and delicate process by which formidable wines are made — to Atlanta in 2014. After re-inventing and re-energizing the beverage program at the iconic steakhouse Hal’s, he left to continue his experience and expertise by taking a job with the National Distributing Company. He is now the Founder and Curator at Fermented.
Now we are here and Fermented is our platform to introduce amazing people to amazing wines. Our mission is to make friends one bottle at a time. By loving people and breaking down the barriers to discovering great wines we will achieve this mission.
We believe wine can be transcendent. It can bring people together and it is the only alcoholic beverage that can be made without any human intervention. We fight for the artisan wine and seek to be a force to help them thrive.
Our culture is one of diligent pursuit of perfection. We invest love and generosity into our community through the humble act of enjoying wine with people.
Our Values:
Creativity - Knowledge - Love - Acceptance - Grace
What sets us apart:
Come see us soon, Adam
Mcfarland400 Wine, Spirits & Ci**rs
Mcfarland Pkwy